How to Save Money When Buying custom printed gift boxes wholesale

There are so many beautiful options out there when it comes to custom boxes.  

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By going custom, you can get exactly what you want.  

In addition to getting the perfect size box, you get to choose your colors, logo sizes, and anything else you want to adorn the box.  

Custom boxes are tailor-made to fit your products seamlessly, as well as pumping up that all important brand recognition.

But custom boxes can be a major investment, so you need to do your homework first.

Let’s take a look at a few things you should understand before placing your custom box order.

Get the Right Size

Creativity is an important element of custom boxes, but don’t forget the practical side.

Ultimately, your boxes need to fit your products.

Ever try to squeeze a bulky item into a too-small box? Yeah, good luck with that.  

When ordering custom boxes you need to think about your products and know your box sizes. Are they a uniform size? Do you sell different size products? Are your goods fragile?

Take a long hard look at your products.

If you only sell watches, you probably only need one size box.  But what if you sell handmade pottery and need to ship out everything from mugs to large serving platters?  You’ll obviously need a variety of box sizes.

Get to know the dimensions of your products, and measure carefully.

Don’t just eyeball everything.

Shipping costs are based on both the weight and size of your box. Sometimes big savings can come down to trimming the size of your boxes by just fractions of an inch.

Another thing to keep in mind is that customers often order more than one item at a time, so you should have a plan for bundling products. When you order your custom boxes or branded packaging, you’ll want to design a larger box for multiples.

You’ll also want to ensure a snug fit for your breakables. You don’t want any of your products rattling around in empty space. Any extra space in your box will need to be filled with some sort of void fill–whether it’s bubble wrap, crinkle cut paper, or air pillows–all of which can jack up your custom box costs.

To get a feel of what size boxes to order, test your products in various size boxes you have laying around. You can even cut up a box, piece it together to fit your items, and then measure the dimensions.

Choose the Right Style

Alright, you know the box size. Now you need to decide on what style of box will fit your needs.

Your custom box should fit your brand identity, product and budget.

There’s box inspiration everywhere. Print out pictures of styles you like, or even take pictures of packages you receive that catch your attention.  This will give you an idea of the kind of packaging that appeals to you.

The mailer style box – also called the roll-end locking front with dust flaps – is the most common subscription box style, so you may want to start by researching these. There are plenty of ways to put your own style imprint on these boxes.

Don’t forget to always keep your customers in mind when settling on a box style. For instance, if sustainability is a priority for your ideal customer, consider spending a little more to get boxes made from post-consumer waste. Or if you’re selling luxury items, make sure your boxes reflect a high-end feel.

Sometimes a custom box isn’t even a “box” at all.

It’s important to consider the shipping and fulfillment aspect of your packaging. If you’re shipping items, such as t-shirts or other small unbreakable products, you may want to consider mailers. You can still have your logo and other types of branding printed on a mailer, but they cost a fraction of cardboard boxes.

Know Your Budget

Sure, it would be great if the sky was the limit and you could invest in all of your packaging whims.  

But with a business, you need to stay within your means. Otherwise, your bottom line is shot. So come up with a packaging budget that makes sense to you. You can always reevaluate this figure later and as your business grows you can tweak this number accordingly.

There’s no one size fits all packaging budget. Some people suggest spending about 1-3% of the product price on packaging, as a loose rule of thumb, but it will all depend on what you need.

One way to save money is to buy your custom boxes in bulk.  

Typically the price per unit goes down the more you order. Even if your budget is tight, predict how many boxes you’re going to need down the road and order accordingly. Stretch yourself if you can. You’ll appreciate the savings later.

Even if custom boxes aren’t in your budget, don’t give up on your branding aspirations.

With a little ingenuity, you can come up with a box design that doesn’t cost a lot of money.  

Think of the outside of your box as your storefront.  

This is where you want to show off your unique brand flair and draw customers in. If you can’t afford to have custom printing done on your boxes, there are other options that can give you the desired effect. Elements like logo stickers, stamps, and branded tape can make your box style pop.

And don’t forget about the inside of the box. Use it to further woo your customers and make them feel special. Inexpensive elements like colored tissue paper, ribbons or personal notes can really pump up the style factor on the cheap.

Understand What Packaging Can Do For You

Yes, custom boxes and packaging will cost you a little more upfront, but don’t let this discourage you. I’d even say that custom boxes can save you money. The benefits can be amazing. Just check out some of these stats on custom packaging:

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• About 40% of consumers said they’d show pictures of custom packaging on social media if the packaging was interesting or gift-like.
• Around 52% of online customers would make another purchase if their items came in premium packaging.
• About 90% of consumers reuse product packaging boxes and bags after purchase. Talk about the gift that keeps on giving.

So, don’t leave your packaging as a mere afterthought. You don’t want to miss this valuable marketing boost custom boxes can give your company.  

Conclusion

When you peruse YouTube unboxing videos or check out the packaging eye candy on Pinterest, you may assume that everyone is ensconcing their products in expensive, gorgeous custom packaging, but this is not the case.

Take a look at the most recent packages that have landed on your doorstep.  

Chances are many of them are the boring, brown cardboard variety. Most companies are still going this route, so you have plenty of opportunities to have your packaging stand out and get noticed – even with just a little customization.  

So, what are you waiting for?

Go ahead and add some flair to your packaging.

Companies can save a lot of money during the packaging phase by ordering custom boxes wholesale. It means you purchase the product’s packaging in bulk and receive discounts from the supplier.

Here, we will guide manufacturers about the essential details they must look into before placing an order of customized boxes for their products.

Custom Boxes Wholesale – The Best Way To Reduce Your Packaging Cost

Bulk orders always save costs, so every producer tries to purchase things in bulk, whether it is a raw material or a product’s packaging boxes. Vendors also favor such manufacturers and are willing to create boxes for them at even low prices.

The final cost of manufacturing can be cut short by reducing the expenditure on packaging. Manufacturers can invest that saved amount in promotional activities. So, big companies can optimally utilize their resources.

Additionally, big brands have a successful business because of the economies of scale. They invest in the right operations and set a high budget just for marketing purposes.

Read More: From Where Can I Get Custom Boxes Wholesale In The U.S?

Significant Things To Consider Before Ordering In Bulk

Packaging of the products is a crucial component of a successful marketing campaign. Instead of placing an order in small quantities, bulk orders are always better and provide an edge against competing brands.

Before ordering in bulk, a manufacturer must look for certain things in the custom boxes wholesale. Let’s see the requirements one by one.

• Bulk Order Must Is Long Lasting And Safe To Use 

You must ensure the durability of your product’s package since making one takes a lot of time, money, and effort. If you fail to ensure the durability of your product’s packaging, your company will inevitably fall behind the competition.

Furthermore, durable and trustworthy, customized boxes for products are essential for preserving product attribute

1. You are responsible for locating a reliable vendor from whom you can purchase these bundles in long-lasting forms. So, ask your vendor what material or technology is used in these boxes.

Also, inquire about the layers as this will ensure the safety of the inside product. This knowledge will help you choose whether or not you should trust his custom boxes.

If you desire repeat business and new clients, you should provide unique inserts and protective designs. Delivering a broken product to customers serves no purpose. To avoid this, manufacturers can go for buying long-lasting Kraft, or corrugated cardboard boxes.

• Checking The Adaptability Of The Boxes

Conventional box designs were static in both look and functionality. That’s why early packaging businesses struggled to get off the ground. Now more than ever, only the company that presents its products and branding features in a way that caters to a wide range of consumers will see increased sales.

Getting your custom boxes for products in bulk and then personalizing them in various forms may give your presentations something extra. These containers’ primary production material, paper, make them versatile and lightweight.

Packaging boxes may be customized after purchase via processes like finishing and printing. Therefore, ensure your provider’s packaging solution is adaptable to your needs. This will assist you in standing out to your target market while presenting your products.

• Inquire About The Printing Facilities

Brand recognition and persuasive presentations may benefit significantly from strategic printing. Many companies use this media to showcase their products and services aesthetically pleasing. Custom packages may benefit from a variety of printing methods that are already on the market.

Offset printing, for instance, may produce higher-quality prints on tighter budgets. On the other hand, screen printing may simultaneously provide several printed outcomes on multiple boxes. For this reason, verifying the manufacturer’s printing capabilities is essential before buying custom boxes wholesale. 

Inquire about the kind of printing before finalizing they believe will provide the best results. Make sure you know the paper quality used in the packaging production to adjust your color schemes and picture resolutions accordingly.

• Keep The Environment In Mind

It’s essential to consider sustainability while deciding on custom boxes wholesale. The overuse of plastic and similar materials has resulted in several negative situations and circumstances for our natural environment. Their waste products greatly increase pollution of both the land and the air.

Because of this, eco-friendly and recyclable packaging options must be prioritized. Only then will people have faith that you care about giving nutritious options. This way, making a name for yourself can attract customers who share your appreciation for the environment.

• Accessibility In A Variety Of Styles, Designs, And Color Schemes

Make sure the vendor can accommodate unique packaging needs by providing a range of shapes and styles. Additionally, you should inquire about custom design and whether or not he can manufacture it for your company.

Do not hesitate to buy in bulk if you purchase all of these features from a manufacturer for brand packaging. When they reach their full potential, they will be able to save resources, draw attention to your brand, and improve product presentation. Don’t forget any of these if you want a flexible and trustworthy packaging option.

The visuals of your custom boxes for products must be unique. All graphics should have some kind of connection to the goods being sold. Checking which firm can provide you with boxes with suitable designs and artwork is an important consideration when purchasing packaging solutions for your items. Visuals have a significant impact on getting people to make purchases.

Moreover, make a decision on the shade of your additional packaging material. Carefully consider the color scheme. They ought to aid in conveying your brand’s worth to potential customers. After settling on a color scheme and design, think about the printing methods used by the vendor.

The visuals and pictures you choose should be easy to see and understand. The impression made by high-quality printing will endure. You want individuals who go into the store to notice your custom boxes wholesale.

• Choose A Seller With Good Reputation

According to a survey conducted in , the worth of the U.S. packaging industry was around 180 billion U.S. This figure gives an idea of the large number of packaging businesses there. Choosing among multiple sellers is not an easy task.

The manufacturer must inquire about many sellers and get their price quotes. After gathering bids from many firms, you must choose the one that best meets your needs and fits your budget. Not just price, look for the seller’s reputation and reviews.

After deciding on a reliable business, you must get in touch with a representative to put in an order. On the websites of certain businesses, you’ll see a button you may click to make your purchase. Your ordering style should reflect your intelligence and professionalism.

After finalizing the seller, providing accurate information is necessary for getting the desired custom boxes wholesale. The dimensions and forms of your boxes are important. You need to decide the kind of printing you like most. Furthermore, determine in advance what kind of artwork you want to use for the packaging.

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